As we all know, Google change their algorithm 500+ times a year, and these are the small tweaks to make user experience and results better, and these are largely unconfirmed. Then come the larger, more drastic algorithmic changes that sometimes cause a stir in the SEO industry, mainly due client …

Take both organic and paid search into account - some terms may be pricey to bid on, while the domains that rank high in organic search aren't particularly strong or well-established. Many products become top of mind or top choice due to brand equity. The only problem is you have a …

There are quite a number of different meta tags but we'll only be discussing the most common ones here. The destination address remains hidden in the text flow. Delivering your messages by combining different tools and types of media is an effective way to market your business, but you'll probably …